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Internet Marketing and Design Professional

Nearly 10 years experience in designing and producing advertising and marketing campaigns, specializing in information technology and new media. Highly motivated team player.  Proven history of bringing projects in on time and under budget, with a personal ethos of delivering above expectations. Creative, innovative and passionate.

Core Competencies

 

Professional Experience

University of New Mexico 2004 – Present

Created a marketing campaign for an organization that had no awareness of the need for marketing. Identified and targeted previously unexamined audiences, significantly increasing department visibility without increasing marketing budget – getting the right message to the right people. Took an outdated, untrusted web site and made it the go-to information source, increasing traffic by 800% (and climbing). Unified marketing efforts, introducing branding concepts to coordinate email, print, and web campaigns for short and long-term projects. Helped launch three complete new permanent programs, all of which were not only successful from date of launch, but are now expanding.

 Project Manager - Lloyd Shaw Foundation - Albuquerque New Mexico, 2003 – 2004

Led national non-profit organization through a change of focus and organization. Reworked public presence to better reflect changing goals and services. Created and implemented new information organization system.  Project included reassignment of physical and informational assets.

Free lance Internet design contractor and copywriter– Bay Area, CA 2001 – 2003

Created Internet packages for a variety of organizations including branding, graphics and copy writing. Developed training modules to introduce the concept of consistent, multi-media expression of a brand message.

Free lance Internet design contractor and copywriter – Newport News, VA 1999 – 2001

Created complete Internet package for international non-profit organization including catalogue and event coordination.

Project Manager/Web Designer Communico – Anchorage, AK 1996 – 1999

Developed, launched and maintained multiple web sites and marketing campaigns.

 

Education

BA, History, University of New Mexico, Albuquerque, NM - 1996
Special achievements: Magna cum Laude
Member Phi Beta Kappa, UNM branch 1996

 

Languages and Travel:

Extensive experience in Germany and the United Kingdom, Familiar with German and French.